[ About Us ]

Bristol Ad Operations (BAO) opened for business in 2005 in response to a need in the industry for a different, more comprehensive approach to outsourcing ad operations and trafficking. In addition to offering traditional consulting and outsourced ad trafficking services, BAO offers complete ad operations management - ad technical support, operations processes, specifications, optimization, etc.

BAO works with all ad serving platforms, including OAS and DFP. We are familiar with third-party ad delivery, rich media, trafficking and troubleshooting, ad operations best practices and processes - anything and everything 'ad operations'. Whether you need a scalable trafficking solution for an existing team, or an entire ad operations department, BAO offers the right solution.

[ What our clients say ]

“Patty brings years of experience and is "the" subject matter expert regarding ad operations in the online space. She targets issues and successfully troubleshoots as needed to maintain integrity of the ad operations system and its impact to the product. Her knowledge of ad serving technology from contracts, to analytics to implementation supports an outstanding customer experience. Patty's enthusiasm and collaborative style drives successful outcomes for cross-functional ventures.”

  • Helen Ulan, Group Manager > Content + Creative, Verizon Communications

    “Patty is an extremely experienced online advertising operations professional. Working with her has taught me a great deal about this field. She brings not only a wealth of knowledge about digital media, but also an ability to think strategically about any project she tackles, always with an eye to her customer's goals and of course, the bottom line.”

  • Malcom McCutcheon, Online and Mobile Advertising Operations Consultant, Verizon

    “Patty is a true subject matter expert in ad operations and was able to build TD's internal ad serving capabilities from the ground up almost single-handed. Working in financial services can be challenging at times, but Patty excelled at explaining detailed technical concepts, recommending best practices, and coaching others on the team.”

  • Garry Przyklenk, TD Bank Financial Group